We’re on the hunt for a French Speaking Digital Marketing Executive to join us. Reporting to our Head of International, this person will be creating and implementing country/language specific content and digital practices. The French Speaking Digital Marketing Executive works with and supports all digital teams including PPC, SEO, and Social, Digital PR in order to achieve excellent search marketing results for our global clients. We are committed to providing training across all channels for this role.
Search Laboratory is a full-service digital marketing agency and we have been growing for over 15 years. Working for clients all over the world, based in our offices in Leeds, New York, and Austin, we work on exciting and clever digital marketing campaigns for a range of household names.
We’ve been featured as one of the UK’s ‘Top 1,000 Most Inspirational Companies’ and have been voted by our employees as one of the Sunday Times ‘Top 100 Companies to Work For’ (eight times… and counting!). We’re always on the lookout for the right skills and personalities to jump on board and help us continue to expand!
Key Responsibilities:
- Be responsible for the implementation of French client’s digital strategies, activities and tasks across channels and platforms
- Provide Account Managers and strategists with market and language insights that aim to maximise success with our client’s local audience
- Ensure activity is ethical, in line with webmaster guidelines and uses best practice activities to achieve great client results
- Create high quality, localized content and web material for client’s sites, including landing page copy, creative PR pieces and sales material
Digital PR:
- Create effective content and online PR campaigns to ensure high value online coverage for our clients
- Research and identify influencers and experts by using various research methods and industry communities.
- Demonstrate strong writing skills enabling you to create high quality content with the aim of hosting on media outlets, external niche sites, blogs, and the client’s site to create a buzz online
- Provide French clients’ social media content on the main channels: Facebook, LinkedIn, Twitter, and Instagram
SEO:
- Advise and assist the SEO team with best practice and industry changes and developments, including (but not limited to):
- Keyword Research
- On-Page optimisation
- Ranking/Informational Content
- Where necessary, assist the sales team with client pitches and attend any necessary meetings
PPC:
- Advise PPC team on best practice and industry changes/developments
- Carry out essential PPC related tasks including (but not limited to)
- Ad campaign/text creation
- Keyword creation
- Keyword cleaning
- Where necessary, assist the sales team with client pitches and attend any necessary meetings
- Ensure timely and high-quality completion of all activity within allocated budgets
- Attend and take part in meetings when required
Skills Required:
- Interest in SEO, content marketing, and online PR
- While experience in one or more of the above areas is preferable, we provide full training across all of these channels
- Analytical and strategic skills
- Very strong creative and writing skills
- The ability to present ideas in an enthusiastic way
- A creative and strategic approach to achieving tasks
- Good communication and negotiation skills
- Good organisation and time management skills
- Ability to research, analyse and present data effectively
- Proactivity and positivity
- Attention to detail
Why join Search Laboratory?
As a Search Labber, not only will you be joining a really fun and friendly bunch of people. Below are some of our fantastic benefits:
- Hybrid working (1 day in the office, 4 days flexible)
- Flexitime (Core working hours between 10am-4pm)
- 25 days starting holiday, increasing to 30 days through length of service
- Holiday purchasing scheme
- Birthday lie ins
- £150 home office allowance
- Tree planted for every new starter
- Healthcare benefits
- Family friendly policies – including enhanced maternity and paternity
- Office games room and a stylish café space
- Bi-monthly paid company socials
- Free car parking and electric car charging points
- Paid time off for volunteering/charity work
- …and many more!
If you would like to be an integral part of our ongoing success story – we would love to hear from you. You can read honest and open reviews about Search Laboratory on Glassdoor and our Facebook page will give you a really good idea about what it’s like to work at the Lab.